{"id":14978,"date":"2026-05-26T10:29:09","date_gmt":"2026-05-26T10:29:09","guid":{"rendered":"https:\/\/www.edoardofreddi.com\/?p=14978"},"modified":"2026-05-26T10:33:40","modified_gmt":"2026-05-26T10:33:40","slug":"performance-2025-scaling-in-a-complex-environment","status":"publish","type":"post","link":"https:\/\/www.edoardofreddi.com\/en\/news-en\/performance-2025-scaling-in-a-complex-environment\/","title":{"rendered":"Performance 2025: Scaling in a Complex Environment"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"14978\" class=\"elementor elementor-14978 elementor-14977\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-314d0493 wrapper-wide section-normal e-flex e-con-boxed default e-con e-parent\" data-id=\"314d0493\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6fc8e129 elementor-widget elementor-widget-text-editor\" data-id=\"6fc8e129\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"3000\" data-end=\"3194\">In 2025 <span class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"><span class=\"whitespace-normal\">Edoardo Freddi International<\/span><\/span> further strengthens its global position, closing the year with +6% growth, 38 million bottles sold and active presence in 112 international markets.<\/p><p data-start=\"3196\" data-end=\"3420\">Despite geopolitical tensions and new trade barriers, the company reinforces key markets: Germany, the United States, Switzerland, Canada, the UK, Singapore and Japan, with double-digit growth in several strategic countries.<\/p><p data-start=\"3422\" data-end=\"3617\">2026 opens with a clear direction: more value, more precision, more strategy. Key trends include lighter wines, sustainability-driven consumption, and the rise of low-alcohol and NoLo categories.<\/p><p data-start=\"3619\" data-end=\"3804\"><em>\u201cOur growth confirms the strength of our system and our ability to adapt,\u201d<\/em> says Edoardo Freddi. <em>\u201cNow the focus is on strengthening capabilities, positioning and strategic partnerships.\u201d<\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>In 2025 Edoardo Freddi International further strengthens its global position, closing the year with +6% growth, 38 million bottles sold and active presence in 112 international markets. Despite geopolitical tensions [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":14981,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[64],"tags":[105,106,99,200,103,188,203,100,104,97,102,101],"class_list":["post-14978","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-en","tag-edoardo-freddi","tag-edoardo-freddi-international","tag-export","tag-guido-baldeschi","tag-made-in-italy","tag-new-project","tag-performance","tag-vino","tag-vino-italiano","tag-wine-export","tag-wine-news","tag-wine-trade"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.edoardofreddi.com\/en\/wp-json\/wp\/v2\/posts\/14978","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.edoardofreddi.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.edoardofreddi.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.edoardofreddi.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.edoardofreddi.com\/en\/wp-json\/wp\/v2\/comments?post=14978"}],"version-history":[{"count":4,"href":"https:\/\/www.edoardofreddi.com\/en\/wp-json\/wp\/v2\/posts\/14978\/revisions"}],"predecessor-version":[{"id":14991,"href":"https:\/\/www.edoardofreddi.com\/en\/wp-json\/wp\/v2\/posts\/14978\/revisions\/14991"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.edoardofreddi.com\/en\/wp-json\/wp\/v2\/media\/14981"}],"wp:attachment":[{"href":"https:\/\/www.edoardofreddi.com\/en\/wp-json\/wp\/v2\/media?parent=14978"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.edoardofreddi.com\/en\/wp-json\/wp\/v2\/categories?post=14978"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.edoardofreddi.com\/en\/wp-json\/wp\/v2\/tags?post=14978"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}